Calculation of the cost of acquiring a new

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Customer through a promotion. promotions in the Harbingers e-commerce store How to prepare for planning a promotion? Do you want your e-commerce promotions to be successful? Always act based on data and according to a predetermined schedule. What to prepare for implementing a promotion in an e-store? Data analysis and recognition of customer needs Personalization of offers is one of the main trends in e-commerce. It allows you to reach a specific customer segment with precisely tailored communication and offers. Analyzing sales data or those provided by analytical tools such as Google Analytics will allow you to organize promotional sales when there is increased demand for a given product or service among potential customers.

Analyzing the organic traffic in your store and comparing it with sales data will allow you to create your own promotional calendar, precisely tailored to your audience. Using a promotional calendar – the key Middle East Mobile Number List to effective organization A promotional calendar will allow you to plan your marketing activities in advance. Synchronization with important holidays and events that can be predicted allows you to prepare promotional campaigns well in advance. You must remember that summer sales in e-commerce are significantly different from those held in winter around Christmas or New Year. After all, not only the needs of your recipients change throughout the year, but also their willingness to spend money related to other expenses incurred at a specific time of the year. e-commerce promotions Photo . Summer sale example. Source: what works in e-commerce?



Effective promotional strategies in e-commerce In e-commerce, the push and pull strategy works very well - that is, reaching out directly to the customer with a promotional offer and attracting him using content and implementing a long-term marketing strategy. What promotional methods and strategies are the most effective today? Promotional sales – how to encourage purchases and at the same time increase the margin? Using promotions does not always mean lower margins. There are several ways to increase it, even if you offer attractive promotions to your customers. Combining products into packages, i.e. selling several products combined into a package at an attractive .