In the case of barbershop marketing

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Additionally, pamper your customers with small gestures, such as offering drinks, coffee or creating a relaxing atmosphere with music and aromatherapy.Define a communication strategy : choose the channels where your clients are to spread promotions, discounts and information about your hair salon or barbershop.Digitize and use marketing tools : offer your clients an application to make appointments online, use WhatsApp Business, start using a CRM (Customer Relationship Management), create your own database and use email to send automated messages.

Analyze who your ideal clients areFocusing on one type of client and Bolivia WhatsApp Number  specializing will make your business more profitable. You must be clear that this choice is essential since all experiences must be adapted to the target audience you are seeking to attract.For example, a children's hair salon needs colorful and fun facilities, with patient and specialized staff. On the other hand, a women's hair salon requires a greater amount of products, furniture and experts in different jobs such as colorimetry, cuts, hairstyles, etc., for an exclusively male audience, your business requires appropriate decoration and barbers who are aware of trends.



Exploit the virality of video marketingThe experience in hair salons and barbershops is well worth reflecting through videos. This format is the favorite of the new generations , both on YouTube channels and videos shared on Facebook, WhatsApp or Tik Tok, the social network where videos are the protagonists.But it's not just about uploading the content, you must add an attractive and SEO-optimized title and descriptions .One of the best ideas to promote a hair salon with a video format strategy is to partner with influencers .